If you happen to be an advocate of anything—may it be Web-related or not—it really wouldn’t hurt to get out of your lazy sitting position and go out to reach a broader set of people. Web-wise, this has been done successfully on the Spread Firefox Web site with its members, and business-wise, on record companies and bands with street teams. Now, my advocacy followed suit.
The Web Standards Project announced the formation of the WaSP Street Team during the WaSP Annual Meeting held at SxSW—to take the advocacy out to the streets—or possibly everywhere you might be involved with.
There could be a little disadvantage to this, since you aim for the Web user and you take the promotions out anywhere around the real world, you may be shooting at the wrong people. But, of course, the primary advantage with this move by WaSP, in my point of view, is to let the person who uses the Web know what Web standards are even if they do not browse such
scary tech or Web standards-related sites just by knowing them in the streets they walk on everyday.
I still do not clearly know what WaSP plans as the first task for its Street Team. But, you could sign up for announcements from its mailing list on the Street Team homepage. Could this be the answer to the standards awareness problem? I really hope so. Let us watch out what it could do for the Web standards community. Be aware. Get involved.
Get the message out everywhere, together.